Keyword Placement....

Know Your Competition

Use A Search Engine To Find Your Top Five Competitors Using Different Keywords. Copy Down Their Title, Description, And Keywords. Search For And Find Semantically Equivalent Phrases(SEP's). An Example Of This Could Be The Keywords "Business Cards", A SEP Could Be The Word "Cheep" Giving Us "Cheep Business Cards".

Find Your Customers CUSP's

Commonly Used Search Phrases Your Customer May Use To Search For You Could Be "inexpensive" or "discount" instead of "cheep" in the example above.

Implement A SEO Campaign

Some People Just Copy Keywords And Put Them On Their Web Pages Without Running A Keyword Campaign To Find Out Which Keywords Actually Work For Them. This Is Where I Would Spend At Least 20% Of My SEO Campaign Time Finding "The Phrase That Pays".

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